It may sound confusing, but we wanted to create a glossary for printers printing VDP. VDP isn't just about software nor is it simply about marketing. There is also database management, programming, addressing and mailing, among others.
As a teaser, how familiar are you with these terms:
- EMM
- Nixie
- Firmographics
- Seeding
- A/B testing
- Placeholder
- Key code
The glossary is available for download in PDF and will be appended (that’s in the glossary) as time goes on.
Feel free to recommend additions.
Team DFS
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